Issues & Advocacy

Communications built for the issues that matter.

Clients come to The 2050 Group precisely because of our command of national policy, global affairs, and international relations — and our ability to translate complex information into stories that meet the news cycle where it lives.

Illustration of the White HouseIllustration of the U.S. Capitol
01

Foundations & non-profits

We design and run profile-building and issue campaigns for foundations and non-profits that need to reach decision-makers, journalists, donors, and the general public. Long-term partners have included the Ford Foundation, Sundance Institute, Catapult Film Fund, Jewish Story Partners, Jewish Film Institute, Foundation for Rural Service, the National Black Farmers Association, and Indie Caucus.

02

Civil rights & social impact

Adam J. Segal spent 11 years working on the Black farmers discrimination case for the National Black Farmers Association — and part of that time on the Cobell Native American trust fund case — both ultimately settled, passed by Congress in 2010, and approved by the court in 2011. That experience informs every advocacy campaign we run today, from civil and human rights to immigration, ethnic and minority representation, and demographic change.

03

Science, energy & environment

From Emmy-winning climate journalism like Years of Living Dangerously to campaigns around science, technology, and energy policy, the agency turns research and field reporting into mainstream press and public conversation across broadcast, print, and digital.

04

Health, defense & global security

The team has run campaigns across health and medicine, pharmaceutical, defense, homeland security, and global security — engaging both expert audiences and general consumers, with placements on national television, NPR, and in the country's most influential newspapers and magazines.

05

Economic policy, workers & education

Additional issue areas include economics, financial services and investments, workers and economic development, telecommunications, social policy and social impact, education and academia, and small business. Wherever the story sits, our role is the same: build the strategy, place the coverage, and measure the impact.

06

Financial literacy & consumer rights

We build communications campaigns that protect and empower consumers — from financial literacy and investor education to consumer protection, fair lending, and anti-fraud initiatives. Our work translates complex regulatory and economic issues into accessible stories that reach mainstream audiences, policy makers, and the communities most affected.

07

Political & public affairs

The agency advises political clients and runs public-affairs campaigns that touch Capitol Hill press conferences, candidate announcements, ballot fights, and coalition launches. We pair traditional press relations with targeted digital and grasstops outreach to move both opinion and policy.

Impact

Advocacy in the room where it happens

From the Vatican to the National Mall, our advocacy work puts clients and their causes in front of the audiences and decision-makers who can change the conversation — and the outcome.

Adam J. Segal presents the book of kidnapped Israeli children to Pope Francis at the Vatican
Pope Francis listens at a private Vatican audience advocating for the hostages held by Hamas
Pope Francis attends a private Vatican screening on the October 7 attacks
Bring Them Home Now march on the National Mall in Washington, D.C.

Let's start a conversation.

Contact The 2050 Group